SEO Training Course



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SEO Training Course


About This Course

The SEO training course is designed to assist comprehensive learning and aims at providing a deep insight into the use of various SEO techniques to rank on the first page of search engines.

This SEO training course prepares you to become an SEO expert, and helps in obtaining jobs in Digital marketing domainThe course provides content that has been created by SEO professionals who have years of experience and know all the tricks and trades of search engine optimization..

“The Best Place to Hide a Dead Body Is Page Two of Google.” this course helps you strategize to ensure you stay on the first page.

The SEO training focuses on real-time projects and assignments which have implications in the real-life working scenarios in the industry. The SEO training course is designed to assist in fast-tracking a career with dedicated effort.

Search Engine Optimization (SEO) training helps in transforming you into a full-stack SEO professional who is driven by the success of a website in digital marketing channels.


Who Should Attend This Course

The Search Engine Optimization Training course is beneficial for anyone who wants to become proficient in SEO best practices.

  • Webmasters
  • Students
  • Business owners
  • Bloggers
  • Online Marketers
  • Search Engine Optimization Beginners
  • Web owners, designers and Web Developers
  • Content creators
  • Anyone who wants to make his career in Digital marketing
  • Individuals interested in creating SEO friendly websites

Why This Course

“On a broad scale, I see SEO becoming a normalized marketing tactic, the same way TV, radio, and print are traditionally thought of as marketing tactics.”

Duane Forrester, Senior Product Manager, Bing

One of the most effective ways of getting a higher rank on the search engine’s results page is through effective Search Engine Optimization. It also ensures the best ways to market a brand and sell goods and services.

This SEO training course allows you to capitalize on the benefits of SEO through intense and practical training. To gain the most out of SEO and allow for effective ranking.  There is immense potential for SEO professionals, and through the training provided by the course, one would have access to a plethora of exciting job opportunities.

Did you know that SEO is the most in-demand digital marketing skill?  (cmo.com )There are over 30,000 SEO-related jobs worldwide for SEO. (source: Indeed.com)


Course Objectives

A structured understanding of Search Engine Optimization is necessary to tap into the ever-growing potential of digital marketing. The SEO training course provides the following objectives:

  • Master the technical SEO factors.
  • Higher chance of getting indexed by the search engines at a faster rate.
  • Implementation of the best User experience for customers.
  • Reduction of user abandonment rate and increasing user’s time spent on websites.
  • Keyword Research to increase targeted traffic by utilization of the chosen transactional long-tail keywords.
  • Understanding the critical attributes of backlinks.
  • Ensure a website loading speed is fast.
  • Protection against Negative SEO.

Course Prerequisites

The eligibility criteria for enrolling in the course

  • A person who has an interest in the area and wants to increase efficiency in SEO best practices.

Course Benefits


The SEO training course helps you gain knowledge of the Current Market Trends and various platforms that can be employed to foster meaningful revenue. SEO training gives certification, which allows you to study and dive into various aspects of SEO. SEO is not a cost but an investment that can bring about high returns.

  • SEO training can ensure better performance at a job or can help enhance career opportunities.
  • No specific qualifications are required to make a career in the field of digital marketing and SEO training.
  • SEO certifications offer advanced SEO training and also will help learners gain expertise in the field of SEO.
  • It increases the chance of exciting job opportunities and involves a substantially higher pay.
  • It is a competitive and flexible area with vast opportunities and scope of career growth and development

Curriculum


Introduction to SEO

Learning Objectives:

In this module you will learn basics of SEO and clarify concepts on search engine algorithms.

Topics:

  • Basics of SEO
  • Understading Search Engine Algorithms
  • SEO Periodic Table

Keyword Research

Learning Objectives:

Understand importance of keywords and how to use keywords in website content. We will also go through keyword planner tool which is used to find keywords.

Topics:

  • Importance of Keywords
  • Keyword Planner tools
  • Using Keywords on Website

On-Page Optimization

Learning Objectives:

In this module, you will learn the concepts of On-page optimization. You will learn how individual web pages are optimized in order to rank higher and earn more relevant traffic in search engines.

Topics:

  • Understanding importance of Meta Tags, Title, & H1
  • XML & HTML Sitemaps
  • URL Architecture
  • Broken Links
  • 301 Redirects
  • Handling 404 Error
  • Canonicalization
  • Image Optimization
  • Content & Web page Structure
  • Keyword Density and Positioning
  • Anchor Text and Internal Linking
  • Setting up Google Analytics
  • Setting up Google Search Console

Off-Page Optimization

Learning Objectives:

In this module you will learn how you can use Off-page optimization techniques to improve the position of a web site in the search engine results page.

Topics:

  • Content Marketing Basics
  • Article Submission
  • Link Building
  • Directory Submissions
  • Local Listing
  • Social Bookmarking
  • Optimizing Press Releases
  • importance of Social Media
  • Google Buisness Listing

SEO Audit

Learning Objectives:

In this module you will learn how to evaluate a website for its ability to appear in search engine results pages. We will aslo go through some tools which can be used to make the SEO audit easier and faster.

Topics:

  • Understanding On-Page SEO Audit
  • Understanding Off-Page SEO Audit
  • Tools for SEO Audit

Google Algorithm

Learning Objectives:

In this module you will understand algorithms used by Google Search to rank web pages in their search engine results.

Topics:

  • Google Algorithm Overview
  • Panda Update
  • Penguin Update
  • Hummingbird Update

Measuring & Tracking SEO Success

Learning Objectives:

In this module you will learn how to track the results of various optimizations you have implemented.

Topics:

  • Tracking Keywords Rank on Search Engine
  • Tracking backlinks
  • Using Google Analytics to uncover traffic insights
  • Building SEO dashboard on Google Analytics
  • Custom Reports on Google Analytics

 

Schedule & Fees


Online Instructor Led SEO Training Course Certification Training


There are no upcoming batches scheduled for this course.

Course Price

Coming Soon

Course FAQ


Why choose the SEO training course offered by Tech-Act?

  • You are trained by experts with professional and advanced knowledge of SEO.
  • High success rate, with trainees employed in leading MNCs.
  • Trainers provide practical experience with visual and real-life examples.
  • Trainer’s Support  through phone and email.
  • The curriculum covers basic concepts so beginners can understand as well, and is detail-oriented and designed for all learning types.

What skills can be gained from the training?

  • Search engine optimization
  • Content marketing
  • Web analytics
  • Keyword management and research
  • Website management and optimization
  • URL management

Who is this course designed for?

The course is designed for

  • Students
  • College graduates
  • Webmasters
  • Business owners
  • Bloggers
  • Online Marketers
  • Search Engine Optimization Beginners
  • Web owners, designers and Web Developers
  • Content creators
  • Anyone who aims at enhancing their rank or search results
  • Individuals interested in creating SEO friendly websites

Can I view materials after completion of the course?

We provide lifetime access of the training material and content

What are the different disciplines focused on in the course?

  • An introduction to SEO
  • How Search Engines Work and the history behind it
  • The different kinds of SEO
  • Enhanced keyword Research and the use of Competitive Intelligence
  • Website Management and Optimization of websites
  • On-Page and Off-Page Optimization
  • Duplicate Content
  • Design and Architecture
  • Local SEO
  • Algorithm Updates and SEO Changes
  • Integration of SEO with Other Disciplines
  • The kinds of SEO Tools
  • Marketing an Optimized Website
  • Building a Successful Career in SEO and digital marketing

What is the eligibility criteria to enroll in the course?

  • A person who has an interest in the area and wants to increase efficiency in SEO best practices.

What are the benefits of completing the course?

  • No specific qualifications are required for the course.
  • Enhanced knowledge of current market trends
  • SEO training gives certification, which allows you to study and dive into various aspects of SEO.
  • SEO certifications offer advanced SEO training and also will help learners gain expertise in the field of SEO.
  • It increases the chance of exciting job opportunities and involves a substantially higher pay.
  • The training stimulates creativity
  • It is also an additional educational experience that can be experienced after previous online courses.
  • It is a competitive and flexible area.

 

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